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DISTRIBUTION
As one of the the
world's largest software
dropshipper, We are able to market and distribute any resonably priced
consumer item, from music, dvd's, software, games, gadgets to small
consumer
electronics. |
Here's
your chance to have your product/s added to Butterfly-Media's respected
product range.
If
you have produced/published any item you think would sell through
our distribution channel, and would like us to add it to our range then
read on......
Product
Distribution
Do
you have a product you would like to have distributed?
As the
world's largest software
dropshipper, We are able to market and distribute any resonably priced
consumer item, from music, dvd's, games, gadgets to small consumer
electronics.
We
now offer to any
manufacturer or publisher an opportunity to have your product/s
available to all our members to buy and sell.
The 1000+ Items we market/sell are generally available from stock, but
we'd
like to increase our product range and offer our members more items to
sell... this is were you come in.

Software Marketing & Distribution
Developing a good and quality off-the-shelf software is just the first
step in a successful software business venture. After all, a
user-friendly, elegant and robust software is no good if it does not
reach its intended users, which is the market of your business. A
software must be marketed and efficiently delivered to its target users
for it to be considered a success.
There are many ways to market a software product. One is advertising in
publications or other media such as magazines and television shows that
also cater to your software’s target market or demographic.
Your software can also be marketed along with other software products
through business deals with other third-party software publishers
that cross-promotes each other’s products.
It is not uncommon in this setup to bundle your product with the other
company’s own products and offerings. Software bundling is an
industry-proven way of successfully marketing your software product
because it increases the accessibility and exposure of your product at
no apparent cost to the user or customer. Your software can be bundled
with other software products that target the same customer but are in
nature complimentary with your offering. A good example is
photo-cataloging software and photo-editing one. The bundling enhances
the user experience provided by you and your partner’s software
because each one adds a extra value to the other. This gives an
additional boost to selling point of your product.
A successfully-marketed product will lead to
increased demand, and a good software publisher should be prepared to
provide ample supply to match this demand. Since the bulk and initial
work involved in developing software products occurs only on during the
software development stage, the issue of addressing a demand lies
mostly on the an efficient distribution It is therefore important to
have this efficient distribution system set up in place hand in hand
with the software-marketing efforts.
As mentioned above, one way of delivering your software to your users
is through bundling deals with other third-party publishers. The
specific manner of distributing software through this must be arranged
in cooperation with the other company.
Drop-shipping is a popular supply chain management technique usually
used by small retailers. In this technique, the retailers keep only a
low stock of the software product or sometimes none at all.
Customer orders and shipment details are transferred to the wholesalers
who then arrange the shipment of the products to the customers. The
retailers make their profit on the difference between the retail and
the wholesale price.
Drop-shipping is not without risks, so it’s important to have a
good relationship with your software product’s retailer and to
have good system in place especially for the retailer’s part to
avoid any problems. The fact that a retailer is using this
technique is usually hidden to avoid any stigma and sometimes to
prevent the wholesaler from being widely known, though the latter
reason doesn’t apply much in a software product context. Drop
shipping provides a very good way to distribute your software product.
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